Rating:  Summary: It is More Expensive to Take Ink Off Paper . . . Review: . . . than to put it on. Plan before you print. Mark Beach explains type, graphics, color, photographs, proofs, plates, paper, printing methods, finishing & binding and how to work with printers. He includes a Request For Quotation (RFQ) sample, the Printing Trade Customs, glossary and an index. As an author and a publisher, who has run his own business for over 30 years, I highly recommend this valuable book. DanPoynter@ParaPublishing.com.
Rating:  Summary: Business basics - reader friendly Review: As it states in the intro, "this guide helps everyone who plans, designs or pays for printing." It is one of the most complete, well explained and understandable books I have seen on printing. It explains not only the printing process but steps that you can take to make sure a print job meets the needs of the project as well as some ways to save money on your printing costs. This is another one of those must haves for any designer and in most cases any business that wants to understand a little more about the printing process and how they might be able to cut costs in ways that their designer or printer may not have mentioned.
Rating:  Summary: Business basics - reader friendly Review: As it states in the intro, "this guide helps everyone who plans, designs or pays for printing." It is one of the most complete, well explained and understandable books I have seen on printing. It explains not only the printing process but steps that you can take to make sure a print job meets the needs of the project as well as some ways to save money on your printing costs. This is another one of those must haves for any designer and in most cases any business that wants to understand a little more about the printing process and how they might be able to cut costs in ways that their designer or printer may not have mentioned.
Rating:  Summary: Excellent, engaging and very helpful Review: I totally recommend this book to anyone who uses an outside printing source.
Rating:  Summary: Ho-hum Review: I wouldn't buy this book again. It didn't really have the information I was looking for as an internet designer about how to design more specifically for print. Some of it was helpful, but it was both too general and too specific to be of much use to me
Rating:  Summary: Ho-hum Review: I wouldn't buy this book again. It didn't really have the information I was looking for as an internet designer about how to design more specifically for print. Some of it was helpful, but it was both too general and too specific to be of much use to me
Rating:  Summary: GOOD PRICE Review: If your going to Fairleigh Dickinson University you will need this book if your taking Digital Design and Graphics Price is GOOD
Rating:  Summary: A Priceless Reference! Review: The best book on printing i've ever found - a terrific reference! I'm not sure what "Ho-hum" was looking for. This is not a "design" book, it's about how to get something printed, AFTER it's designed (it does have some essential design tips, which relate to how things come out in print, such as light letters on dark background). It walks you through every technical detail, teaches the language of printers so you can talk to them, has examples and reference material. Excellent section on color. If you ever have to get something printed, it will save you a ton of time (and possibly money & aggravation).
Rating:  Summary: Please review typos and design. Review: The book is the best one I have seen, clear and simple yet complete. We used the previous edition with delight. But in the new edition I found the new font to be less readable than in the previous one and found 3 typos rather quickly. I was surprised to find out that the previous edition gave no credit to an editor but the new version had someone in place doing the job. I hope these problems get fixed.
Rating:  Summary: Synopsis Review: Thousands of graphic arts professionals rely on "Getting It Printed" every day. Faculty in 100 colleges use it as a text that explains both business and technical aspects of industry. It is recommended by PIA, NAPL and other major trade associations. Now revised and updated for today's technology, "Getting It Printed" covers its topic in a clear, jargon-free way. It includes tips and advice from industry experts, checklists and helpful illustrations. About the authors: Mark Beach holds a doctorate in education and history from the University of Wisconsin and taught at Cornell University and the University of Rochester, where he was associate dean of the college of arts and science. His books about graphic design and production are widely used for corporate training and as college texts. He lives in Manzanita, Oregon. Eric Kenly holds a Masters of Science in electronic publishing from Rochester Institute of Technology (RIT), where he teaches digital publishing for the Technology and Education Center. In addition, RIT sponsors Kenly for seminars and for in-house training at companies such as Kodak, 3M and Xerox.
|