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Graphic Designer's Guide to Pricing, Estimating & Budgeting

Graphic Designer's Guide to Pricing, Estimating & Budgeting

List Price: $19.95
Your Price: $12.89
Product Info Reviews

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Rating: 5 stars
Summary: Great business resource, carefuly written
Review: Of all the books in my business/design library, I think this one has proven to be the most valuable. While I am not quite to the point where I can reasonably charge some of the prices that Theo recommends, I still feel like this book is a great resource for much of the business of design. If anything, I think this book does a good job of building confidence in pricing and business as a whole. The writing style is very smooth and easy to follow, and her personal accounts help tie in real-world experiences to justify her recommendations.
Theo Williams also does a pretty good job of covering a broader sense of project management and client relations, though not in too great of detail (which is okay, as that is not the point of the book). The end of the book provides us with some rough business forms (invoices, estimates, etc.) which I also found greatly helpful.
I would recommend this book to anyone who wants a better grasp on how to go about figuring out prices for design projects.

Rating: 4 stars
Summary: Most of the book is not about pricing and estimating
Review: The title doesn't really describe this book. Two of the 14 chapters pertain to pricing and estimates, but don't expect a GAG PEG-style list of suggested numbers. In fact, actual fees are seldom mentioned.

This book mostly covers the business of graphic design, from hiring to self promo to client relations. If you're getting the Creative Business newsletter, you're already getting this information. If not, this is a practical guide. Williams is experienced, and her advice makes good sense. Her writing style is casual, and the book is a quick read.


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