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Rating: 
Summary: Don't waste your time!
Review: I read this book twice, because I thought I missed something the first time. This book does point out some of the marketing tricks that stores use to get you to impulse buy, but that's about it. There are no specifics! The sub-title on the book reads, "How to Create Wealth by Buying Smarter, Not Cheaper!", but it fails to tell you how to do that. The book goes on and on about WHY you should do that, but it doesn't tell you HOW to do that. I thought that my copy of the book must have been missing some pages when I got to the end the first time. Though the concepts of referring other people to collect a fee may work, I thought the book would spell out how to do that or who to contact. It doesn't! It was like listening to a 5 minute joke with no punchline. It just left you hanging. What a frustrating read! Now that I read the other reviews, I see that this was supposedly just some sort of motivational tool for a Multi-Level-Marketing scheme. If you need to be motivated, it MIGHT be useful, but otherwise-DON'T WASTE YOUR TIME!
Rating: 
Summary: Great Book...PERIOD!
Review: I usually do not write these reviews, but felt the need to do so after reading one of the other comments about this being a sales tool used for people marketing the website Quixtar and not of any other value. I think the same person indicated that the concept of Prosumer was just another buzz word to entice you into a MLM. Well, I just want all the readers to know that there will be in early June a seminar by Agency.com (one of Adweek Magazine's Top 10 interactive marketing firms in the country) in Pittsburgh entitled "Moving from the Era of the Consumer to the Prosumer". So if it is not an accurate book with awesome information, why would a successful marketing company like Agency.com be doing a seminar to talk about the same basic concept...being a Prosumer. Great book!
Rating: 
Summary: Overzealous
Review: Quixtar has caught my attention (or perhaps the other way around) in the last few weeks and this new friend asked me to read this book. He had an entire library of books and tapes since he started in this business. Unfortunately Bill Quain talked too much. He called all other distribution systems evil. He says that when you buy at discount, you "create liabilities" and these shops "create wealth", while when you "shop smarter, not cheaper", you "create assets" on your way to financial freedom -- whatever the product is. He talked endlessly about this, I snapped out of the spell. On the plus side, though. The book discusses tricks merchandisers use to increase sales. It also convinced me that saving my time is more valuable than saving a few dollars in discount stores. Indeed, rich people spend their time creating assets, not liabilities. They invest their time. For that lesson I give this book two stars.
Rating:
Summary: "Buying smarter, then teaching others to do the same"
Review: This book is excellent... Bill Quain gives good information about discount stores and how they are making more and more profits while us consumers are making higher debts than ever. He teaches us about the marketing tactics that shops use to entice us to impulse buy--seventy percent of our buying is via impulse buying. At first, I thought this book would be some good tidbits of info and then lots of fluff. Thankfully, there is more good information than fluff by a long shot. Great Book.
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