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Rating:  Summary: An Essential Book Review: This book is a must have, PERIOD! I was in the process of making my first business plan, and most business plan guides I used didn't help me with a marketing strategy (and they aren't designed to).The worksheets in this book won me over, because it allowed me to interact with the book, it ask questions I never considered and organized my marketing plan. This Book is a fine supplement for "The Successfil Business Plan" written by Rhonda Abrams. The money you save making a precise plan, and the money you earn with a focused plan is worth way more than the cost of this book.
Rating:  Summary: An Essential Book Review: This book is a must have, PERIOD! I was in the process of making my first business plan, and most business plan guides I used didn't help me with a marketing strategy (and they aren't designed to). The worksheets in this book won me over, because it allowed me to interact with the book, it ask questions I never considered and organized my marketing plan. This Book is a fine supplement for "The Successfil Business Plan" written by Rhonda Abrams. The money you save making a precise plan, and the money you earn with a focused plan is worth way more than the cost of this book.
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