The Business of Special Events: Fundraising Strategies for Changing Times

Rating:
Summary: A wealth of practical tips, tricks, and techniques
Review: Collaboratively written by professional non-profit organization fundraiser Harry A. Freedman and Florida-based journalist Karen Feldman, The Business Of Special Events: Fundraising Strategies For Changing Times is a step-by-step guidebook that effectively instructs the reader in every step of organizing a successful fundraising effort in today's technological era. Individual chapters specifically address how to create a balanced budget; secure corporate sponsorship; maintain accurate records; get serviceable publicity; provide food, beverages, and entertainment at fundraising gatherings; and more. A wealth of practical tips, tricks, and techniques make The Business Of Special Events a top-notch and highly recommended resource.

Rating:
Summary: What a how-to guide!
Review: I purchased this book several years ago and I still refer to it whenever I am planning a special event. Freedman & Feldman provide a guide that literally lays the groundwork for conducting a successful special event (I hope that is not a Kent Dove title). Every subject from selecting the right event to post-event evaluation is covered in this resource.

Great pains are taken to illustrate the areas discussed and tips abound throught the book. I found the samples of event materials particularly useful in gaining an understanding of some of the principles that are illustrated.

The Business of Special Events is a must have edition to your library. A great resource for volunteers, chairpersons, staff and Board. I completly agree with George R. Reis, Editor, Fundraising Management when he says "When other writers discuss special events, they often quote Harry Freedman. This book is the final word on the subject."

Rating:
Summary: What a how-to guide!
Review: I purchased this book several years ago and I still refer to it whenever I am planning a special event. Freedman & Feldman provide a guide that literally lays the groundwork for conducting a successful special event (I hope that is not a Kent Dove title). Every subject from selecting the right event to post-event evaluation is covered in this resource.

Great pains are taken to illustrate the areas discussed and tips abound throught the book. I found the samples of event materials particularly useful in gaining an understanding of some of the principles that are illustrated.

The Business of Special Events is a must have edition to your library. A great resource for volunteers, chairpersons, staff and Board. I completly agree with George R. Reis, Editor, Fundraising Management when he says "When other writers discuss special events, they often quote Harry Freedman. This book is the final word on the subject."