High-Impact Sales Force Automation: A Strategic Perspective

Rating:
Summary: This a must read
Review: Glen Petersen did a great job.This book covers all the aspects of SFA in a technical but readable way. Must be a required reading for consultants and users alike. I will put it in my top three list about the subject.

Rating:
Summary: Possibly the best book on the market.
Review: Read this one first. This is a must read for all consultants, project managers, and executives stepping into the world of sales force automation.

Rating:
Summary: One of the better books on the subject of sales automation
Review: While I've yet to find the definitive book on selecting and implementing a sales automation solution in a corporate environment, "High Impact Sales Force Automation" does provide an important piece to the puzzle. The book helps put sales automation into perspective and provides a solid background for those individuals charged with finding an automated solution for their organization. After reading this book, I was able to hold intelligent conversations with many of major providers of enterprise-wide solutions.