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Rating:  Summary: AND BEY0ND THE COMFORT ZONE TOWARD JUST-RIGHT LEVEL of RISK. Review: I am a corporate strategy consultant and business book author. Many companies that I work with would benefit from reading and applying this book. Companies flourish when they take on tougher challenges, using the right tools. In some companies, great rewards are provided for "below average" performance. One of the things that impressed me about this book is that Judith Bardwick has changed her philosophy since DANGER IN THE COMFORT ZONE. I thought that book was a little unrealistic. She has learned from her experiences since then that giving companies maximum current earning's performance makes leaders arrogant and unresponsive in some cases. This can lead to problems later. She now suggests that companies operate with a little less profits in the near term, and a little more anxiety. In a sense, she is suggesting something closer to the Andy Grove model in ONLY THE PARANOID SURVIVE. Anyone who is interested in improving corporate performance should read this book and apply its lessons. I look forward to her next book to see what new lessons she will have learned since writing this book.
Rating:  Summary: A Superb Look How To Create More Stretch In Your Company Review: I am a corporate strategy consultant and business book author. Many companies that I work with would benefit from reading and applying this book. Companies flourish when they take on tougher challenges, using the right tools. In some companies, great rewards are provided for "below average" performance. One of the things that impressed me about this book is that Judith Bardwick has changed her philosophy since DANGER IN THE COMFORT ZONE. I thought that book was a little unrealistic. She has learned from her experiences since then that giving companies maximum current earning's performance makes leaders arrogant and unresponsive in some cases. This can lead to problems later. She now suggests that companies operate with a little less profits in the near term, and a little more anxiety. In a sense, she is suggesting something closer to the Andy Grove model in ONLY THE PARANOID SURVIVE. Anyone who is interested in improving corporate performance should read this book and apply its lessons. I look forward to her next book to see what new lessons she will have learned since writing this book.
Rating:  Summary: AND BEY0ND THE COMFORT ZONE TOWARD JUST-RIGHT LEVEL of RISK. Review: The theme of this work is moving from a low-risk, 'no consequence' culture to a results-driven organization where risk is at an ideal level, a concept based on the Yerkes Dodson Law. Characteristics of successful organizations and management are examined in terms of achieving change through driving for measurable success and rewarding and punishing, thereby bringing about a results-driven mind-set requiring: urgency, leadership, purpose, collaboration, selection, method, trust, and commitment. This work is absorbing, informative and recommended. It carries forward themes that the author introduced in "Danger in the Comfort Zone," another noteworthy book that we recommend you read. Reviewed by Gerry Stern, founder, Stern & Associates, author of Stern's Sourcefinder The Master Directory to HR and Business Management Information & Resources, Stern's CyberSpace SourceFinder, and the Compensation and Benefits SourceFinder.
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