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How Winners Sell: 21 Proven Strategies to Outsell Your Competition and Win the Big Sale

How Winners Sell: 21 Proven Strategies to Outsell Your Competition and Win the Big Sale

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Rating: 5 stars
Summary: Spectacular Sales Insights: Could not put it down!
Review: "Identifying and placing the top enterprise software sales executives is my business. I loved this book...passed it to two of my staff to absorbe...what strikes me is that so much of what I read the first time through just STUCK right away. Highly recommended."

Rating: 4 stars
Summary: Review of "How Winners Sell"
Review: As the vice president of sales of a software company, I am always looking for ideas to help make our sales organization become better. We have used this book as the foundation of all our sales training meetings this year. The response from the sales organization has been positive and we are looking forward to a record year.

Myron R. Hammes
Vice President of Sales
Physician Micro Systems, Inc.

Rating: 5 stars
Summary: A Great Marketing Tool For You Too
Review: I am sending over 150 copies of How Winners Sell to my better business clients as gifts this week, to help them be more successful, which may well help me (as their lawyer) be more successful.
If they get as much from the book as I did (and I'm not even in "sales") we'll all be Winners.

Rating: 5 stars
Summary: A Great Marketing Tool For You Too
Review: I am sending over 150 copies of How Winners Sell to my better business clients as gifts this week, to help them be more successful, which may well help me (as their lawyer) be more successful.
If they get as much from the book as I did (and I'm not even in "sales") we'll all be Winners.

Rating: 5 stars
Summary: How Winners Sell
Review: I have read this book and have found it great. It has a number of real examples that can be used to help close significant deals. What I really liked about the book was the "how to's" on using the internet and other technologies to gain advantage in a sales situation. The book has a number of ideas on how I could use these technologies to make sales people more productive. Another thing I found helpful was the structure around how to take stock of where you are in a sales cycle. Finally the ideas around building a virtual sales team to drive a sales cycle faster and make the deals bigger were very effective.

Rating: 5 stars
Summary: Stein can sell to anybody
Review: I've been fortunate enough to have had the opportunity to see Dave Stein work his sales magic in person.

It's fair to say that if you, too, want to be able to sell to anybody, read and study Dave Stein. Last century had its share of sales geniuses to learn from...now there's Mr. Stein!

Find the time to read How Winners Sell or get it for your sales team and watch the effect on your sales. Don't take it from me, I'm just one of the countless Stein fans out there - read it and see for yourself.

Rating: 5 stars
Summary: Excellent book!!!
Review: If you have to read only 5 sales books in your entire life, this is one of you MUST read it.
Excellent ideas for beginners and seasoned sales rep.

Rating: 5 stars
Summary: Take Your Business to the Next Level
Review: If you're struggling to win sales or even to get your foot-in-the-door, this book is well worth reading. David Stein clearly points out the major shifts occurring in today's marketplace and their impact on the sales environment. Essentially he states that what you learned about sales in the past isn't enough anymore - and it's time to retool your skills to get business in the new economy.

"How Winners Sell" is full of many useful strategies and tactics you can implement to:
- Differentiate yourself from the competition.
- Gain access to and have credibility at the executive level.
- Align your offering with your customer's critical business issues.
- Prepare high impact sales presentations or meeting.
- Generate significant add-on business.

As a sales consultant, I highly recommend "How Winners Sell" to my clients and anyone else who asks me about the best sales books to read. Stein's recommendations require a major time investment upfront - when you're not with the customer - but that is exactly what it takes to win sales today. If you're committed to being successful, buy this no-nonsense, easy-to-read book.

Jill Konrath
SellingtoBigCompanies.com

Rating: 5 stars
Summary: Take Your Business to the Next Level
Review: If you're struggling to win sales or even to get your foot-in-the-door, this book is well worth reading. David Stein clearly points out the major shifts occurring in today's marketplace and their impact on the sales environment. Essentially he states that what you learned about sales in the past isn't enough anymore - and it's time to retool your skills to get business in the new economy.

"How Winners Sell" is full of many useful strategies and tactics you can implement to:
- Differentiate yourself from the competition.
- Gain access to and have credibility at the executive level.
- Align your offering with your customer's critical business issues.
- Prepare high impact sales presentations or meeting.
- Generate significant add-on business.

As a sales consultant, I highly recommend "How Winners Sell" to my clients and anyone else who asks me about the best sales books to read. Stein's recommendations require a major time investment upfront - when you're not with the customer - but that is exactly what it takes to win sales today. If you're committed to being successful, buy this no-nonsense, easy-to-read book.

Jill Konrath
SellingtoBigCompanies.com

Rating: 5 stars
Summary: Reading this will exceed any career ROI I will encounter
Review: Reading this book was a great use of my time. I am the Senior Vice President of Sales and Marketing for a software company. I recognize that there is a set of fundamental strategies used by novice and intermediate sales professionals as they compete for business. These include selling to the client's needs, and qualifying hard before electing to spend time and money on an opportunity, etc. Since everyone follows them, they have become ineffective in distinguishing oneself!

Dave Stein has written an easy-to-read 250-page text that develops complete concepts and skills for deployment within chapters that are less than ten pages each! I read this, for the first time, on two round trip flights.

Following these strategies will accelerate the intermediate sale's practitioner into advanced status in their next sales campaign. Dave introduces simple concepts that will overwhelm an organization's competition. These include approaches for individuals in this profession to:

· Evolve from a sale's agent to a "business agent" to avoid being viewed as a commodity provider;
· Employ the highly effective process of continuously applying triage management techniques to one's sales pipeline to ensure that time is not spent on deals that cannot be won in an immediate timeframe;
· Replace the age-old concept of having "a coach" within an account and swapping it with a more effective role of "an ally" so that competitors who subscribe to ten-year-old techniques cannot function successfully.

Twelve years ago, I read Stephan Covey's "Seven Habits" for the first time. I have read it in part or in full another six times since. I have always found it to be a book that motivates me to transpose thoughts into progressive action. "How Winners Sell" just earned a place on my top shelf next to it.


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