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Rating:  Summary: Learn the updated European Culture Review: European Business Culture is a very good reference book for those who decide to study or work in Europe. This book covers the country profile and analysis of Germany, France, Spain, the UK, Netherlands, Switzerland, Sweden, Russia, Ukraine, and Hungary. And the writers of each topic are the experts in that specific area, and all of them are the experts from academic field, government, international organization. Because of the different situation in different countries, and the good book structure, the authors divided the books in several areas i.e. European Union, the former EFTA countries, Central and Eastern Europe. And so the readers would have a very comprehensive understanding of the entire Europe. Because of different approaches and different background of writers, the readers can understand the situation of Europe from different point of views which can create a great picture of the ¡§United State of Europe¡¨. And actually, the heat topic of Europe is about the Europe Union, and all topics will cover such issue and state the consequence of that specific country after the formation of EU. And also, each topic will cover the heat issue in that specific country and state the social and business development and future trends. Other than that, the book covers two more topics about the international relationship between India and Europe, EU and US and Japan and EU. Because these are the major foreign investors in EU in recent years, so for those who will do business in Europe, these few topics should not be missed. Other than the business culture, you should also understand the history of different countries, the social-cultural aspects of that race and the economic development. And with the aid of analysis and diagram, you will learn the most of the trend. European Business Culture would update the European knowledge to you and you should not miss this.
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