Start and Run a Profitable Mail-Order Business (Self-Counsel Business Series)

Rating:
Summary: An okay reference, but not comprehensive.
Review: The main emphasis on this book seems to be on making money by direct mail... sending out letters for a product, posting ads in newspapers, etc. It does cover other aspects, but I am left with many questions I wish were answered.

Rating:
Summary: Mail Order
Review: This book covers some of the basics in the mail order business. The author uses many examples from his own mail order business. He gives advice on: inexpensive publicity releases, obtaining a mailing list, zoning laws and producing or sourcing your products. This book gives hope to those who want to start a mail order business.