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Rating:  Summary: AN IMAGINATIVE WORK, PROVIDING A VIVID, COMPELLING VISION. Review: This book examines how companies become innovation leaders. The authors view first-generation R&D as inadequate; they see innovation as encompassing everything from start to finish, to create new products, services, processes and businesses. In this enlightening book, a model organization is proposed-the next-generation (NG) company. This is an organization that is collaborative and networked, enabling people to communicate and work together as a team; it is also a knowledge-based learning machine, committed to innovation. NG managers encourage personal interactions and cross-fertilization. The key leadership role is that of the Chief Development Officer who inspires innovation and technology, develops new business, builds strategies, exploits intellectual property, and creates alliances. Many examples are presented to illustrate the NG concept, the framework of which involves strategy, process, resources, organization and learning. This book presents an excellent macro view of innovative, innovating companies. It is imaginative and provides a compelling vision. Highly recommended. As reviewed by Yvette Borcia and Gerry Stern, editors of Stern's Management Review online, HRconsultant.com, founders, Stern & Associates and the Human Resources Knowledge Network, authors of Stern's SourceFinder: The Master Directory to HR and Business Information and Resources, Stern's Compensation and Benefits SourceFinder, and Stern's CyberSpace SourceFinder.
Rating:  Summary: AN IMAGINATIVE WORK, PROVIDING A VIVID, COMPELLING VISION. Review: This book examines how companies become innovation leaders. The authors view first-generation R&D as inadequate; they see innovation as encompassing everything from start to finish, to create new products, services, processes and businesses. In this enlightening book, a model organization is proposed-the next-generation (NG) company. This is an organization that is collaborative and networked, enabling people to communicate and work together as a team; it is also a knowledge-based learning machine, committed to innovation. NG managers encourage personal interactions and cross-fertilization. The key leadership role is that of the Chief Development Officer who inspires innovation and technology, develops new business, builds strategies, exploits intellectual property, and creates alliances. Many examples are presented to illustrate the NG concept, the framework of which involves strategy, process, resources, organization and learning. This book presents an excellent macro view of innovative, innovating companies. It is imaginative and provides a compelling vision. Highly recommended. As reviewed by Yvette Borcia and Gerry Stern, editors of Stern's Management Review online, HRconsultant.com, founders, Stern & Associates and the Human Resources Knowledge Network, authors of Stern's SourceFinder: The Master Directory to HR and Business Information and Resources, Stern's Compensation and Benefits SourceFinder, and Stern's CyberSpace SourceFinder.
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