International Business: Competing in the Global Marketplace, Postscript 1998

Rating:
Summary: Very educational and easy to read!
Review: Having purchased this book for a class on World Business, it was required reading. We have worked mostly with the text jumping around a bit.

The book has proven to be highly educational. Covering both macro and micro aspects of World Business, the book is easy to read for anyone with some knowledge of economics.

In-depth case studies throughout the book make it quite enjoyable, and emphasize the authors points.

Rating:
Summary: a very practical and enriching insights
Review: These views are personal! This book is comparable and on equal footing with the "International Business" by Czinkota, Ronkainen & Moffet. One is complementary of the other.Some of the subjects are overlapping. I am in the opinions both are focusing on the topics for the benefits of the readers, especially for MBA students. Both are a great & wonderful books. By the way, I have only read Mr Hill's 1st edition book. I have not read his latest edition (1998)Thank you.