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Rating:  Summary: Still Relevant in the 90's. Or wait -- the 00's! Review: "Class carries clout," says the author. The appearance and behavior of the upper middle class are key to success in many social situations, including sales and business. For example, if you are at a formal dinner, which fork do you use? Much of the time the answer may not matter at all. But as you move up the ladder, you will encounter more and more people who do have upper middle class breeding and who expect that behavior from those they would trust and do business with. Is this book essential? Not to lots of folks. But for someone who wishes to examine class head-on, the book is an excellent overview. And like the rest of Molloy's books, it is based on scientific research, not opinions or "wishing how it ought to be."
Rating:  Summary: Researched and original advice Review: I first read this book over ten years ago when I was in college. I liked the well researched style Molloy uses. His comments and advice can be very blunt, but he makes the point. Much of this excellent advice can not be found in other books. For example he opens with a chapter on how people spot lower socioeconomic level traits in others. I see these things all the time (i.e. slouched posture, mouth resting open.) More importantly he tells you how to change your own style in case this is not something your parents taught you. The chapter on table manners is enough to buy the book. I have been in the professional world for ten years now and still recall and use something from this book at least once a month.
Rating:  Summary: Should have read 15 years ago Review: I have an extensive library of personal development books. Molly's 'Live for Success' ranks as one of my 5 top success books. I've been studying this book for a few years now..I only wish I had read and applied this when I started my career. This book is required reading. It's brutally honest. 'Live for Success' doesn't contain positive affirmations or spritual guidance..this is a book about facts: namely that your socio-economic status (or more importantly how it is percieved by your mannerisms and vocabulary) results in a higher percentage chance of success. But Molly doesn't stop there. He goes on to explain how the physical and social characteristics of the upper middle class such as body language, face masks, clothes, and success patterns can be mimicked by beer-drinking, dirty t-shirt wearing, couch potatos in order to achieve real results. These results are professional and social successes..READ: higher income and success. He has researched examples of these techniques. Indeed, as a former beer-drinking, dirty t-shirt wearing, couch potato, I've applied them and they work effectively. I've doubled my income over 6 digits, am at the top of my game, and enjoy a bright vibrant future. And, you can do it too. Read this book, study this book, and apply it. You will be amazed. I only wish Molloy came out with more material along this line such as more socio-economic mannerisms going into grooming, looks, body types, etc.. Perhaps more material on lifestyles, what to do in certain situations, etc.. Molloy's research is eye-opening. This is a book that must be studied, not just read. I think this book is more effective than 'Think and Grow Rich'. This is the real world. Not just thinking about feeling good, but tools and techniques to shred the competition right away.
Rating:  Summary: Best success book. Period. Review: Let me start by stating that Mr. Malloy does know his material when it comes to corporate executive success. His guidelines pertaining to body language, posture, dress, and communication are apropos in a business setting. Even the chapters on business parties, executive spouses, and dining etiquette are sound advice for anyone striving for the epitome of the corporate world. This book left a terrible taste in my mouth. I felt compelled to write this review immediately after finishing it. The writer fails in his efforts to portray 'success' in any but an 'upper middle class' clique. If you, like myself aspire to become a 'successful' entrepeneur, investor, salesperson, etc., this book may be a disappointment. John T. Malloy writes from the perspective of a 'hoyty-toyty', 'upper-crust', 'already made it', success 'expert'. I finished reading this book because I did find it interesting, but it left me feeling as though I am just a blue-collar failure, which I AM NOT. Just the fact that you read my review shows that YOU ARE A SUCCESS too. Readers are all successful, in differing degrees. There are successful people in all walks of life. Just follow simple guidelines, follow mentors, have faith in yourself, and it will happen.
Rating:  Summary: Best success book. Period. Review: Molloy's "Dress for Success" book was based on hard scientific research on how people respond to clothing. He presented how he did each experiment and what the results were. The book was truly eye-opening, and as I adjusted my dress to his recommedations, I encountered the expected results. I was very impressed. My only complaint would be that I wanted to pick Molloy's brain even more. Then I found this book. I don't know why it took me so long. Molloy sets it straight. Just how people react to you differently depending on what you wear, they also react to you on how you talk (and not just on WHAT you say, but more HOW you say it), how you hold your shoulders, your mouth, and other behavioral mechanisms. Molloy runs through all of this, explaining the experiments he did and the results. This isn't some guy's THEORY on how to be successful, it's SCIENTIFICALLY VERIFIED TRUTH. This book is a gold mine. In one chapter, Molloy explains how he used his research to help an employee eliminate a series of body language oddities which were making people dislike him. Furthermore, he had passed these body language habits onto his kids who were unpopular in school. They all learned what they were doing and corrected it, with enormous success. That is one of the most powerful stories of self-improvement I have ever read. If you're like me and have always wondered why you weren't getting the results you worked hard for and felt you deserved, this book is an absolute MUST read.
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