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Rating: 
Summary: Improving your Bottom Line by Reducing Greenhouse Gases
Review: By Stephen Corrick Reprinted with permission...Joseph J. Romm was an Assistant Secretary of theUS Department of Energy. He obviously learned his lessons well. Hisbook, Cool Companies, makes an overwhelming case: Not only willreducing greenhouse gases not hurt companies' ability to compete, the action of reducing greenhouse gases (and industrial energy waste generally) offers the single easiest productivity booster, and among the shortest payback periods of any available to American industry today.Cool Companies offers insights into the detailed processes by which all company sites-from industrial giants like DuPont and 3M all the way down to individual apartment owners-have used greenhouse gas emission reduction to drive many more dollars to their bottom line. The only question one is left with after Romm so effectively makes his case is why the coal and oil companies are playing Chicken Little and screaming that reducing greenhouse gases will hurt American business. Obviously, the only American businesses they are referring to must be their own. The Wall Street Journal and the American Chamber of Commerce would be well served to get the true picture and start representing the needs and interests of the majority of their customers-whose interests, at this point, are often diametrically opposed to those of the fossil fuel industry.
Rating: 
Summary: Book Review
Review: Skillfully written; shrewdly argued, but the premise just doesn't hold up. A few businesses could economically cut greenhouse gas emissions and will learn this sooner or later. This reduction, however, is a trickle in the ocean. Kyoto is only marginally more valuable. The only way to prevent global warming is to remove greenhouse gases from the air or otherwise cool the Earth; a multibillion dollar decades long research project is needed. The really interesting topic for Dr. Romm's next book could be why the conferences and media coverage about global warming never seem to mention this fact.
Rating:
Summary: Book Review
Review: Skillfully written; shrewdly argued, but the premise just doesn't hold up. A few businesses could economically cut greenhouse gas emissions and will learn this sooner or later. This reduction, however, is a trickle in the ocean. Kyoto is only marginally more valuable. The only way to prevent global warming is to remove greenhouse gases from the air or otherwise cool the Earth; a multibillion dollar decades long research project is needed. The really interesting topic for Dr. Romm's next book could be why the conferences and media coverage about global warming never seem to mention this fact.
Rating:
Summary: simple approach and numerous examples
Review: The book should enlighten those equating the green movement with adverse economic impact. It simply doesnt have to be the case. Companies like Shell and Dow are realizing, the early birds will gain serious competitive advantages when adopting "cooler" operating philosophies including: lower operating costs in general, increased productivity, and lower carbon costs when they ultimately get implemented. Numerous verified examples are provided that cement what should be a common sense belief that reduction of waste (all types) lead to leaner more competitive companies. I approached my own boss with these ideas and received a chuckle in response. Its an uphill fight out there, hopefully the more people become informed, the easier it will be. This book is a great one to hand to a nay sayer. (I plan on sending a copy to both my boss and President Bush for Christmas)
Rating:
Summary: simple approach and numerous examples
Review: The book should enlighten those equating the green movement with adverse economic impact. It simply doesnt have to be the case. Companies like Shell and Dow are realizing, the early birds will gain serious competitive advantages when adopting "cooler" operating philosophies including: lower operating costs in general, increased productivity, and lower carbon costs when they ultimately get implemented. Numerous verified examples are provided that cement what should be a common sense belief that reduction of waste (all types) lead to leaner more competitive companies. I approached my own boss with these ideas and received a chuckle in response. Its an uphill fight out there, hopefully the more people become informed, the easier it will be. This book is a great one to hand to a nay sayer. (I plan on sending a copy to both my boss and President Bush for Christmas)
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