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Creating and Capturing Value Perspectives and Cases on Electronic Commerce

Creating and Capturing Value Perspectives and Cases on Electronic Commerce

List Price: $93.95
Your Price: $93.95
Product Info Reviews

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Rating: 5 stars
Summary: Excellent Overview of Electronic Commerce
Review: A very nice introduction to the economics of electronic commerce with a good overview of its technological antecedents. Most of the book is devoted to more than twenty Stanford Business School case studies covering such companies as SAP, Siebel, eBay, Cisco, Webvan, and so on. Well-written and easy to read. Well worth the purchase!


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