<< 1 >>
Rating: 
Summary: Excellent and A Solid Complete Guide
Review: Having read and used fund raising books and materials for over twenty (20) years, I am very impressed with this book. It is excellent, very thorough, and covers all major areas for an organization's fund raising program. I highly recommend that every non profit organization own a copy and use as a reference guide on a regular basis. Its truly solid and complete.
Rating:
Summary: Second Edition Updates and Strengthens Original
Review: The following describes the Second Edition of Fundraising Basics: A Complete Guide published in April 2001 by Aspen Publishers, Inc. in Gaithersburg, MD "The second edition of this best-selling book provides new and updated information that every beginning fund raiser or board member needs. Case studies and real-life examples provide practical guidance and an overview of the field while giving board members and development staff, managers, and directors a platform from which to operate their fund raising programs. This primer remains a "must-have" for anyone entering the fund raising arena or studying for the CFRE exam. The new edition updates and strenghens: 1) Giving trends; 2) Computer hardware and software available in the fund raising field; 3) Cost estimates and workflow timetables; 4) Use of the Internet in fund raising; 5) Relationships between associations and their foundations regarding fund raising; and 6) New and successful case studies that relate fund raising theory to practice. Practical advice and valuable insights from two savvy pros with more than 45 years of combined fund-raising experience."
<< 1 >>
| 
