International Strategy and Market Performance in New Biotechnology Firms (Transnational Business and Corporate Culture : Problems and Opportunities)

Rating:
Summary: Very informative stuff
Review: Dr. Coombs' book is a great work on strategies employed by biotech firms. I found the results to be interesting and helpful to me professionally. Nicely written and concise.

Rating:
Summary: Very informative stuff
Review: Dr. Coombs' book is a great work on strategies employed by biotech firms. I found the results to be interesting and helpful to me professionally. Nicely written and concise.