Marketing Phrase Book

Rating:
Summary: CRUCIAL TOOL FOR MARKETING SUCCESS
Review: Power words made more powerful. Pick a word like brand, passion, or support and Gail will give you phrases that can begin or end your letters, sales materials, Web pages, speeches, promtions and advertising. In used it to draft my second set of sales letters for my book "101 Ways to Promote Yourself." Those letters pulled more sales than the first set. Brilliant book. Easy to work in. Raleigh Pinskey.com

Rating:
Summary: A word for every reason!
Review: This is one powerful thesaurus of proven-effective words & phrases to help create successful promotions for anything.

If you produce your own advertising then this book is a must - it's the easy way to increase your sales & free up precious time for your business & not grubbing around for the right words to say what you want to people to know. This book assures that you will get more attention faster, reach more people & never have to struggle for words again.

Time is expensive - why waste it hunting when you can open up this book & everything you've ever wanted to say about your widget is there waiting for you?

Be not surprised - every word in this well-laid out book - you already know - it's simply that you haven't organized them according to their use. Take Enjoy, for example: Make them a pleasure to enjoy - Dream of enjoying - Everything you need to enjoy - Go on, enjoy the goodness of... & so forth. What a remedy for the blahs! What an infusion of succinct commands! Utilitarian words become lively tips; adding value & scope to your thoughts, to your communications.

If you are reaching out to people; if you're feeling stale; if you want to be noticed - keep a copy of this book close at hand & dive into it at least once a day to refresh your palette & keep up your pep - it's better than coffee - with no side effects!

Rating:
Summary: A word for every reason!
Review: This is one powerful thesaurus of proven-effective words & phrases to help create successful promotions for anything.

If you produce your own advertising then this book is a must - it's the easy way to increase your sales & free up precious time for your business & not grubbing around for the right words to say what you want to people to know. This book assures that you will get more attention faster, reach more people & never have to struggle for words again.

Time is expensive - why waste it hunting when you can open up this book & everything you've ever wanted to say about your widget is there waiting for you?

Be not surprised - every word in this well-laid out book - you already know - it's simply that you haven't organized them according to their use. Take Enjoy, for example: Make them a pleasure to enjoy - Dream of enjoying - Everything you need to enjoy - Go on, enjoy the goodness of... & so forth. What a remedy for the blahs! What an infusion of succinct commands! Utilitarian words become lively tips; adding value & scope to your thoughts, to your communications.

If you are reaching out to people; if you're feeling stale; if you want to be noticed - keep a copy of this book close at hand & dive into it at least once a day to refresh your palette & keep up your pep - it's better than coffee - with no side effects!