Rating: 
Summary: Krug is a master at stating the unstated obvious.
Review: This is hands down the finest, best written, easiest read book I have seen/read regarding web design. Great buy, worth every penny. I highly recommend this book. Reading this book would have saved me several years of trial and error on my own.
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Summary: A book of common sense you can't put down!!!
Review: I thought this book was not going to have much information because of its small size but, I bought it because the reviews from other readers convinced me. Boy, am I glad that they did. I opened this book at 10pm and did not put it down until I was too tired to stay up anymore (1 am) I had to get up for work the next day at 6:30am (I live far from work, that's why). If not for work, I would probably have read the whole book that night. I bought this book because I was tasked in building an intranet at work. I knew HTML and scripting but was not keen on usability. I wanted the intranet to be useful and to keep the users coming back for it's ease of use. After reading a few chapters Steve Krug has taught me to look at my intranet development with a common sense view and not a technical view where I wanted to fill pages with features and clutter. Most users want the information they are looking for right in front of them and not have to think and analyze the information. Simplicity for them and ease of development for me, a win-win situation! This is a small book with a gigantic message that will help you look through the eyes and thoughts of the user and will teach you how your sites will be used by them. This is a great book and it is a must have if you are developing internet/intranet sites. Especially, if you are a newbee to web design like me.
Rating:
Summary: Concise & Entertaining
Review: A fun as well as useful book. The section showing the Ideal Website as envisioned by CEO, Web developer, Graphic Designer and Marketing specialist is a hoot...
Rating:
Summary: Short and Sweet
Review: When I first looked through this book, I was disappointed at how small it was considering how much I paid for it. However, single sentences in this book are often more valuable than entire chapters in other books on the subject. It basically picks up where Nielsen's "Designing Web Usability" left off. Unlike Nielsen, however, Krug doesn't feel the need to reinforce his points 10 times in the space of two pages, nor does he offer pompous predictions on the future of the Web. This is solid, useful advice from a guy whose ego doesn't require a photo on the book jacket. This book is great, regardless of your experience level. For folks new to the Web, I recommend reading Nielsen and Krug back-to-back - you could finish both books in a single day and walk away with a wealth of useful information.
Rating:
Summary: Short and effective, makes a powerful point
Review: At last, an author who follows his own advice! This book is short and easy to read (at 200 pages, I read it in a day), but surprisingly deep. The book is peppered with colour screenshots, black and white cartoons and pithy quotes and headings. A pleasure, not a chore, to read. The basic premise is simple; people don't like hard choices or stopping to think, they just want to get something done. The more self-evident a web site is, the easier it is to use. Implementing it, and being sure you've got it right, is tricky, though. Krug covers site and page layout, navigation design, usability testing on a shoestring as well as a broad and engaging model of how people really use the web. It doesn't deal with internationalization at all, seems to assume a mostly static site, and offers no real help in getting your idea to the web in the first place, but will certainly help you make good choices along the way. Well worth a read, and probably worth a refresher each time you start a new project to keep you on track.
Rating: 
Summary: Effective for Beginners
Review: I've read the Chinese version in mainland, yes it is an effective one to enable the beginners understands how veteran professional designers think for the web site.
Rating:
Summary: Couldn't be a more perfect name for this book
Review: What a refreshing change. A computer book that won't break my foot if I drop it. Just like Krug's usability concepts, the book doesn't contain the filler of other computer books. It just gets right to the point. Brilliant use of common sense which is in very short supply in the Web design world. If a designer followed this book alone they would develop sites that are more usable than 99% of the sites out there. Krug's approach is nothing more than finding the best ways to satisfy the users' request of "don't make me think". When we read one magazine then pick up another we don't have to learn how to read that second magazine. There are commonalities and guides that all magazines share. Same with newspapers, store layouts, automobile controls, etc. Krug points out the common sense approach that Websites should use to attain that same level of thoughtlessness. As they say, if you're going to buy just one book on usability, buy this one. Then check out the two Jakob Nielsen books too, as well as the O'Reilly book on Information Architecture.
Rating:
Summary: Give this to the CEO
Review: If you're trying to improve the way your web site works, and you need help getting your boss to understand why your organisation needs a usability or user-centred design approach, buy this book. It's short and easy to read, with a light tone but a serious message. Krug gets the point over very effectively. Wait till the boss has read it before you ask for a budget.
Rating:
Summary: Simple and yet so effective
Review: If you are fed up with reading yet another version of the same "how to attract gazillion visitors to your website" story, this is THE book for you. Steve Krug makes an excellent job explaining how users perceive information on the net. Even more surprising is the fact the he does not offer a universal solution to solving usability problems. He just explains how to observe visitor's behaviour and what to make of this observation. How you will solve a specific problem is left to your judgment -- your common sense.
Rating:
Summary: It made me think
Review: Wow. Steve manages to write a book that follows his usability principles for websites down to a key. It was very practical. One of the easiest books I've ever read. I enjoy Steve's writing style, which dispenses with "Happy talk" and gets down and dirty, while still maintaining a comfortable approach to usability. This book made me think about my users. Instead of walking away from this book feeling like a complete dolt for not implementing user testing beforehand, or reflecting on poorly designed websites over the years that feel prey to some of the common mistake he pointed out, I felt empowered to make changes and even begin user testing as early as this week. In a nutshell, Steve tells you how to recognize it's broken, and how to fix it, and come in well under budget.
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