Rating: 
Summary: A great resource to keep from getting tangled in the Web
Review: "Internet Marketing for Less than $500 a year" by Marcia Yudkin is a must read and a valuable reference tool for anyone trying to start or move a business online. This book will teach you how to cut expenses while increasing sales using very low cost and common sense marketing tactics. No more going into debt, or worse, using expensive traditional advertising techniques. Learn proper online etiquette to build good rapport with potential clients, customers and business associates while avoiding Spam accusations. A well written and easy read with many real life examples. Highly recommended.
Rating: 
Summary: $500's About Right
Review: "Internet Marketing for Less than $500 a year" by Marcia Yudkin is a must read and a valuable reference tool for anyone trying to start or move a business online. This book will teach you how to cut expenses while increasing sales using very low cost and common sense marketing tactics. No more going into debt, or worse, using expensive traditional advertising techniques. Learn proper online etiquette to build good rapport with potential clients, customers and business associates while avoiding Spam accusations. A well written and easy read with many real life examples. Highly recommended.
Rating:
Summary: Excellent Reading
Review: Have a modest budget? Need to do web marketing for your business? Marcia Yudkin provides easy to do web marketing ideas and useful tips to get you on your way....a must buy for those who own small to medium businesses or those about to start a business.
Rating: 
Summary: All Sizzle, No Steak!
Review: I bought this book after reading so many positive reviews but I'm very disappointed. I found her approach amateurish and lacking in substance.
She comes across as not really knowing her stuff...like one of those people who laughingly tells you how crap at computers they are. She dedicates the book to Chen, who she quotes as saying to her "What, you want to get on the Internet - you??!". If this applies to you too then maybe this is the book for you cause it's so basic.
Her chapters cover such topics as "The Mysterious Modem", "What is the Internet Anyway?" and even "The Benefits of Going Online". Hello??! Considering the reader is reading her book on internet marketing, I don't think she needs to tell us commensense reasons as to why we should go online. And the rest IS just commensense e.g. how to handle hotheadness??!! (just a guess but possibly good customer service, which of course applies in any business), market your website offline and e-mail etiquette.
I can see where she gets most of her positive reviews though - she says on pg. 65 that when she gets fan-email, she thanks the writers for their comments and then asks them to post their comments on an online bookstore such as Amazon and as she says "almost everyone I made this request of did it". Enough said!
Rating:
Summary: After reading this book I am finally making money
Review: I have had a website for about a year now. All I need to do is promote it and the company sends me automatic commissions when people buy the products.It sounds simple enough but everytime I went to promote it people would accuse me of spamming. After reading Marcias book "Internet Marketing for under $500 a year" things are happening fast. Just a little tip like putting my website address on the bottom of my postings while I interact with members of a business forum is producing results. People are coming and buying. I am only about a third the way through the book and I am making money hand over fist already. I am recommending this book to anyone that wants to make money on the net.
Rating:
Summary: Marcia's the Best
Review: Marcia's Book - " -- Under $500" is typical of the author. Honest, helpful, and offering informative sources. Before you read the others, read all of her material. You'll then have the outline and perspective to skim the "others" and pull isolated info to patch into her outline. It won't be long and you'll be on your way to doing what's best for you.
Ed Jones
Rating:
Summary: Spend time; make money
Review: The trick to making money on the Internet is to keep your expenses low. In her new book, Marcia Yudkin offers clear, easy-to-understand strategies for newcomers to the Internet who have more time to invest than money.
Rating:
Summary: A MUST for doing business on the web
Review: There's a lot of hype about web marketing and I am constantly warning clients not to believe most of it. Yudkin's information is solid. I would encourage anyone to buy this book before setting up a website. The checklist for a website is worth the price alone. Too many people want bells and whistles that increase download time with no upside reward. And, as we'd expect from a PR pro, the tips on dealing with the press are right on. Most important, Marcia Yudkin is one of the few e-marketers who recognizes the importance of personalty on a website. Too many self-described gurus advise us to list benefits and create a far-out brand. Yet when you're selling coaching or consulting services, people hire a person, not a series of benefits. I am adding a quote from this book to my new writinglady.com website -- few other marketing gurus realizes how important voice can be to making the sale.
Rating: 
Summary: Good for proprietors, waste of time for C corporations.
Review: This book has some great ideas for building a customer base from the Internet, but these ideas were quite different from what I was expecting. The $500 in the title is almost entirely derived from web hosting and Internet Service Provider costs. The book's strategy relies on building your own online community through discussions in USENET newsgroups, email communication, and making your site more interactive with message-board features. This leads to handling customers individually through one-to-one communication. While these ideas can sometimes be effective in generating a few sales, they are very time consuming. I was hoping the book would present tips on a larger scale of deployment, such pay-per-click advertising on other websites. Rather, the strategies in this book would require many hours at the computer talking to online acquaintances. I recommend this book if you are already an established proprietor and would like to expand your business to the web. In particular, it is geared towards the less tech savvy businessman. However, if you are hoping to find a marketing strategy that does not require many hours at the computer chatting with individual people, this may not be the book for you.
Rating:
Summary: Good for proprietors, waste of time for C corporations.
Review: This book has some great ideas for building a customer base from the Internet, but these ideas were quite different from what I was expecting. The $500 in the title is almost entirely derived from web hosting and Internet Service Provider costs. The book's strategy relies on building your own online community through discussions in USENET newsgroups, email communication, and making your site more interactive with message-board features. This leads to handling customers individually through one-to-one communication. While these ideas can sometimes be effective in generating a few sales, they are very time consuming. I was hoping the book would present tips on a larger scale of deployment, such pay-per-click advertising on other websites. Rather, the strategies in this book would require many hours at the computer talking to online acquaintances. I recommend this book if you are already an established proprietor and would like to expand your business to the web. In particular, it is geared towards the less tech savvy businessman. However, if you are hoping to find a marketing strategy that does not require many hours at the computer chatting with individual people, this may not be the book for you.
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