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Rating: 
Summary: Awesome!
Review: I came across some of George McKenzie's products during an extensive search online. I'm glad I did! I'm starting my own business and had no idea where to start with getting the word out. This book was very useful. It surpassed my expectations and ended up saving me A LOT of research time. A definite must for anyone who wants to publicize their small business!
Rating: 
Summary: You Can Be On TV And It's Easier Than You Think
Review: Unless you feel like spending your entire career trying to figure the ends and outs of using TV for public relations, free advertising, internet marketing, website promotion, and small business publicity then I'd say just "listen" to what a pro tells you. And not just "any" pro.You'll definitely want to check out George McKenzie. If you've ever heard anything by him then you'll know what I mean. You really "would" have to be in the public relations field, or have a relative working in it, to get anyone to spill the beans like George does. Sure, you could pay someone to do all the work for you. Let them make all your decisions while you wonder whether they are acting in your best interests, or theirs. I'd rather be "in" that loop that out. With the priceless insider's look that George provides, you're definitely "in" the loop, in control and you get the benefit of years of training and experience that could only come from actually having been in the business and worked thousands of successful PR campaigns. I highly recommend this "fly on the wall" insider's look at how to use TV to boost sales. Because if you put these tips and tricks to work that's exactly what will happen.
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