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CREATING THE DIGITAL FUTURE : THE SECRETS OF CONSISTENT INNOVATION AT INTEL |
List Price: $27.50
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Reviews |
Description:
In Creating the Digital Future, Albert Yu, senior vice president of Intel's Microprocessor Products Group, reflects on the history and culture of Intel and shows how the company maintains the mindset of a 30-year-old start-up. Starting with an analysis of Moore's Law (Gordon Moore was a cofounder of Intel), which states that the number of transistors on a semiconductor chip doubles every 18 to 24 months, Yu traces Intel's fast track into the digital world--past, present, and future. Occasionally the book cheerleads Intel's accomplishments and reads as if it were written for insiders and friends. And while Yu reveals nothing new about Intel or the art and science of management, what comes across as most remarkable is Yu himself--his enthusiasm and openness to new ideas might make you wish he was your boss. --Harry C. Edwards
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