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Rating:  Summary: Software industry secrets candidly revealed. Excellent ref! Review: Author Herbert Kraft candidly reveals all the insider tips you need for launching a software product. He tells you what failed and what worked for him. I started working on a software project that I feel sure will sell to the commercial market, thanks to his advice in the book. My favorite part: which kinds of software titles sell and which don't. Don't launch your software without this book. Well worth the price of the book. Mine is full of post-its to mark all the great stuff!
Rating:  Summary: read insider info Review: Finally, a book that gives *real* info about the software publishing business. Even professionals will benefit from reading this one.
Rating:  Summary: read insider info Review: Finally, a book that gives *real* info about the software publishing business. Even professionals will benefit from reading this one.
Rating:  Summary: What you need to know to be pro Review: Not so much of "How I did it", but more of "How you can do it", which is actually more important. Aimed at selling your software in the mass market, gives lessons and ideas for selling through publishers and superstores, but not much about selling direct, especially on the web, maybe next printing revision. Lots of good ideas, and if you haven't started on your software idea yet, this book will make you want to start. Very easy reading, and thin too! Good for the midnight programmer / day tripper.
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