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Electronic Commerce: Strategies and Models for Business-to-Business Trading

Electronic Commerce: Strategies and Models for Business-to-Business Trading

List Price: $46.70
Your Price: $30.82
Product Info Reviews

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Rating: 5 stars
Summary: B-2-B or not to be, that is the question
Review: Business to business e-commerce is a revolution because of the profound impact it has on the way businesses are run.

Very few publications deal with case studies in both Europe and America. For that reason Paul Timmers' book "Electronic Commerce, Strategies and Models for Business-to-Business Trading" is a valuable contribution to all of those who want to analyse the business-to-business developments in both Europe and America.

When you read this book you are convinced that, re-phrasing Shakespeare, "B-2-B or not to be that is the question".

Rating: 3 stars
Summary: Dates of some reviews?!?
Review: Seems like this book was published on May 2000. How were some of these reviews made before that date?...

Rating: 5 stars
Summary: the only book i want to read twice in e-commerce
Review: The book was very helpful for me to understand b2b e-coomerce and gave me great ideas, with which I could make business plans. The book use 8 cases to explain business models and marketing strategies related in b2b e-commerce. And I think that I can use the models and marketing strategies in Korean e-commerce market.

Rating: 4 stars
Summary: At the right time with the right quality
Review: This book is a very good and systematic guide from key and succesful B-B stories, to generic business models, to global marketing and branding, to technical guidance and finally to business-business vision. A-must have book for managers and practicioners of B-B commerce at the right time with the right quality.

Rating: 2 stars
Summary: One of the first books written on B2B
Review: Very academic book. It has some good content, but it lacks appropriate implmentation experience to round the content of the book. It gets boring at times. I have no doubts that future books on the topic will be far superior


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