Rating: 
Summary: Jodee is the Queen
Review: Everyone who is thinking of doing publicity themselves should get this book. Straight foward, easy to read with great tips.
I've been doing publicty for 25 years-I wish my clients read this book before they came to me... I recommend this book highly!Rick Frishman- Pres. Planned TV Arts (NYC) Co- author GUERRILLA PUBLICITY & GUERRILLA MARKETING FOR WRITERS
Rating:
Summary: Jodee Rocks!
Review: If you know an author struggling to promote their book, have mercy and buy them Jodee Blanco's "The Complete Guide to Book Publicity" today! If you are that author, do yourself a great kindness and order this book now. It delivers what it promises, and more. A most empowering read!Suza Francina, author, "Yoga and the Wisdom of Menopause" and "The New Yoga for People Over 50."
Rating:
Summary: Jodee Rocks!
Review: If you know an author struggling to promote their book, have mercy and buy them Jodee Blanco's "The Complete Guide to Book Publicity" today! If you are that author, do yourself a great kindness and order this book now. It delivers what it promises, and more. A most empowering read! Suza Francina, author, "Yoga and the Wisdom of Menopause" and "The New Yoga for People Over 50."
Rating:
Summary: A solid resource of insider information
Review: Jodee Blanco draws upon extensive, "real world" experience in heading up marketing campaigns that resulted in sixteen books climbing onto the New York Times bestseller list, in The Complete Guide To Book Publicity. Tips, tricks, and techniques covering the role of a book publicist, how to deliver an exciting interview, author tours, managing a crisis when something goes wrong, the when, why, and how of hiring an outside publicist, and much more. A solid resource of insider information from a veteran professional, and an absolute "must-have" for anyone considering or involved in a line of work involving book publicity and promotion.
Rating:
Summary: A lively guide with great tips.
Review: Jodee's book is as energetic as her live presentations - which is a lesson in itself about book publicity. Publishers must be enthusiastic about the books they publish, and authors must have an abundance of energy and participate fully in promotional activities. An important factor - after finding a current "hook" to the book's message - is putting a magnifying glass to the author: Who is she and why should readers want to read (or hear) her message? Whether the work is fiction or nonfiction, "Book" promotion and "Personal Publicity" are a winning combination in the publishing game!
Rating:
Summary: A lively guide with great tips.
Review: Jodee's book is as energetic as her live presentations - which is a lesson in itself about book publicity. Publishers must be enthusiastic about the books they publish, and authors must have an abundance of energy and participate fully in promotional activities. An important factor - after finding a current "hook" to the book's message - is putting a magnifying glass to the author: Who is she and why should readers want to read (or hear) her message? Whether the work is fiction or nonfiction, "Book" promotion and "Personal Publicity" are a winning combination in the publishing game!
Rating:
Summary: A "must have" for the library of any author
Review: The Complete Guide to Book Publicity explains not only what needs to be done to publicize a book but also how to do those things including writing press releases, putting together a press kit, approaching media outlets, and building a campaign in an efficient and cost conscious manner. Blanco also includes a chapter on deciding whether to hire a publicist or publicize your book yourself. This book is a "must have" for the library of any author performing any or all of his/her publicity
Rating:
Summary: A "must read" for authors
Review: This book is a "must read" for any author who cares about maximizing book sales. If you have no prior experience with the media, Jodee Blanco's book is a great, cost-effective introductory class! I already had plenty of creative ideas for promoting my soon to be released book as well as more than 15 years of TV experience. I still got a great deal of help from Jodee's book! One piece of advice, you may want to read it like I did...have a pen and notebook with you! Trust me, you'll need them for all of the new inspiration, knowledge and creative ideas that will come to you through reading this book!
Rating: 
Summary: Prominent place on my bookshelf
Review: This book should go to the top of your list for publicity how to's. It's easy to read and explains book publicity in terms that you can understand. Well organized and easy to follow, you can't go wrong in picking up this book and David Cole's The Complete Guide to Book Marketing. Blanco includes great examples that triggered so many ideas for me that I had to keep a pen and pad of paper with me at all times to record them. With detailed information about the types of media and how it works, Blanco lets you know right from the start what you can and can't do to make the media work for you. Don't miss Blanco's section on the Perfect Press Kit. That alone is worth the cost of the book!
Rating:
Summary: Great for a new publicity person
Review: This is the perfect book for someone just starting out in book publicity. It outlines the basics, and gives good, sold guidelines for running a publicity campaign. My only quibbles are that 1.) There seems to be very little room for creativity in Blanco's world and 2.) This book assumes a very large publicity budget. Many publishers today do not have thousands to spend on fancy press materials, and must rely on other tools to get the job done. Perhaps a future edition could contain more on internet PR and other ways to get publicity without spending big bucks.
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