Promoting Your School : Going Beyond PR

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Summary: Practical Suggestions for Improving the Image of Your School
Review: This book draws from the experience of several hundred top school adminstrators to provide many specific and creative ways administrators and teachers can promote their school. Examples of both immediate actions and long-term plans are provided so that you can start improving your school's image NOW. This book really stresses the importance of the community's knowledge of and involvement in the local school, and suggests how this can best be accomplished. Best of all, Promoting... is written for those of us without degrees in and experience with public relations. The suggestions are simple, yet effective.