Rating:  Summary: Lessons to be learned... Review: This book is very much readable by car-fanatics and non-car-fanatics alike. It gives a pretty disconcerting depiction of how tuff it can get at the top positions of big businesses. But most of all, there are plenty of lessons to be learned from the the account of his life much of which is learned through experience and not through class-room lectures.
Rating:  Summary: A Masterpiece of Spin Review: Those who think that Bill Clinton invented and/or perfected the art of spin control should read this, to see spin done by the master. Compared to this guy, Bill is a shyster, a rank amateur. The dissembling gets most obnoxious here when Iaccocca covers the Ford years, as he settles old scores and, incredibly, claims that he was "father of the Mustang" but had nothing to do with the Pinto. The part of the book covering Chrysler is better--here he appears to not be mangling the truth as much, and even if he is this is still the undeniable high point of his career, a truly amazing comeback story. But even at his most odious, you can't deny that Iaccocca is a born leader, and the book is always fun to read (it helps that it was co-written by William Novak, perhaps the best ghostwriter ever). In the end, this probably does present an (unintentionally) accurate picture of the author--a shameless liar and a very arrogant man, but nonetheless a charismatic and dynamic leader who rose to the occasion when facing a crisis. Gee, I wonder who that reminds me of....
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