Next : Trends for the Near Future

Rating:
Summary: Vivid broadstrokes of a Western-centric future
Review: I find the book a pleasure and a quick read. It is almost like taking a car ride through various scenaries and countries. You get a sense of a larger picture of a possible future, but yet you yearn for the slow walk when you can really see the details. A major gripe would be that, despite pages on Asia, it is still a Western, especially US-centric, future that is being painted. And the Asian section reads like a current affairs report. Interestingly though, what the authors failed to pick up is that the section on Europe holds many parallels for Asia. In summation, NEXT is good for triggering other thoughts and ideas. Not so great if you want to drill down into the whys and wherefores.

Rating:
Summary: Vivid broadstrokes of a Western-centric future
Review: I find the book a pleasure and a quick read. It is almost like taking a car ride through various scenaries and countries. You get a sense of a larger picture of a possible future, but yet you yearn for the slow walk when you can really see the details. A major gripe would be that, despite pages on Asia, it is still a Western, especially US-centric, future that is being painted. And the Asian section reads like a current affairs report. Interestingly though, what the authors failed to pick up is that the section on Europe holds many parallels for Asia. In summation, NEXT is good for triggering other thoughts and ideas. Not so great if you want to drill down into the whys and wherefores.

Rating:
Summary: tell me how to read
Review: i haven't read your bok yet. i want to read some chapters of your book online. please suggest how to do that.

Rating:
Summary: tell me how to read
Review: i haven't read your bok yet. i want to read some chapters of your book online. please suggest how to do that.

Rating:
Summary: Business tool for the future
Review: It's not often that a book about the future comes along that give the reader not only a sense of what's to come but that does so in such a human way. Dire predictions, a la Nostradamus, these ain't. What this book provides, instead, are well-concepted, easy-to-digest chapters that cover a great breadth of material with obvious expertise and somehow manages to do it without preaching. It's invaluable for business, also, since who among us couldn't use some good global insight?

Rating:
Summary: Hokey and naive
Review: The offenses in this text range from citing surveys that show the emotional differences between the sexes narrowing (hint: surveys about attitude reflect the desired perception, rather than reality) to the usual hackneyed predictions about the growth of e-commerce and Java-based refrigerators. It's a superficial and uninspiring roundup of all the press release style journalism you'd find in Wired or Business 2.0. This is the kind of material that might be "inspiring" if you were to set your sights low enough. No breakthroughs here, although I suppose it's a serviceable summary of many of the trends that have already been predicted to death elsewhere.

Rating:
Summary: Hokey and naive
Review: The offenses in this text range from citing surveys that show the emotional differences between the sexes narrowing (hint: surveys about attitude reflect the desired perception, rather than reality) to the usual hackneyed predictions about the growth of e-commerce and Java-based refrigerators. It's a superficial and uninspiring roundup of all the press release style journalism you'd find in Wired or Business 2.0. This is the kind of material that might be "inspiring" if you were to set your sights low enough. No breakthroughs here, although I suppose it's a serviceable summary of many of the trends that have already been predicted to death elsewhere.