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Rating:  Summary: Everybody should read this book Review: It'll change the way you look at the world. It'll even make you a bit scared and depressed. Why's this a good thing? People who are scared are people who will fight for change. Everybody should read this book. If everybody read this book, the world would SERIOUSLY be a better place.
Rating:  Summary: Every American needs to read this book Review: You might assume from the title that this book is devoted to environmental issues and solutions. You'd be partially right, but this book is much more. Caldicott also goes into the birth and development of the American corporate machine and of the equally significant public relations industry. Instead of just explaining what's wrong with the planet and what you can do about it, she educates us about how we got where we are, and how our culture of conspicuous consumption came to be. This book is a real eye opener and will cause you to question some of your most basic ideas about American society.
Rating:  Summary: Every American needs to read this book Review: You might assume from the title that this book is devoted to environmental issues and solutions. You'd be partially right, but this book is much more. Caldicott also goes into the birth and development of the American corporate machine and of the equally significant public relations industry. Instead of just explaining what's wrong with the planet and what you can do about it, she educates us about how we got where we are, and how our culture of conspicuous consumption came to be. This book is a real eye opener and will cause you to question some of your most basic ideas about American society.
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