Magazine Publishing

Rating:
Summary: must have for magazine people
Review: i actually had the privilege to study under this author at drake university. i did not fully appreciate her knowledge. now i am raving on her because this book covers everything you need to know to produce a magazine. there are always things you learn from experience, but this book aides you in producing a publication that will turn heads. i recommend it to everyone in the magazine profession, especially people like me who want to start their own publications. this book is a part of my permanent library.

Rating:
Summary: Danger Will Robinson
Review: This book should be titled, "Deja Vu," or "Save Yourself $42 and order 'The Magazine From Cover to Cover: Inside a Dynamic Industry' " instead. Contentwise, it's precisely the same book. However, "Cover to Cover" cost $15.37, while this book was $57.90. Even a journalism major such as myself can do this math. This is no "idiot's guide" publication with step-by-step instructions on how to start a magazine. It is thought provoking, well written and recommended. At $15.37, it's a bargain.