Rating:  Summary: Pantone Guide to Communicating with Color Review: I read Eiseman's color guide literally cover to cover. I am not only impressed with the way she writes about color, from the perspective of color psychology, but that she is able to effectively organize an extensive series of exquisite palettes according to so many different "feeling states."I teach color theory in my two-day Dynamic Graphics Training course and had always recommended another book that has a similar approach--Designer's Guide to Color 5 by Ikuyoshi Shibukawa and Yumi Takahashi [Chronicle Books, San Fran]--but Eiseman's palettes are better, color-wise. And they use a more sophisticated presentation by having both a dominant color and surrounding secondary colors, as well as offering a more extensive library of palettes. And they not only give CMYK values like the Color 5 book, but also the PMS spot color and the hexachrome color values. And of course the beautiful layout and typography of the book add quite a lot to the book's seduction. It's utterly enticing! Well worth the investment.
Rating:  Summary: Color their world... Review: I really love this book. What it IS: This is a lovely little book filled with colors, color combinations, moods, visuals, designs, ideas, and more color, color, color! I find it sparks reactions, starts dialogue, and fuels creativity for myself and for my clients. As a professional designer, I find this is great to use with clients to help them get VISUALLY into the their project so I can get out of them the things I need to create and produce an effective product that pleases the client AND fulfills its function. I also leave it out on the coffee table in my lounge (with my portfolio) so clients can look at it and they do. What it is NOT: This is not a book about color theory or color management. Although it includes some basic text about how different colors are supposed to convery different things in the marketing and communications world, which may be somewhat useful on some ocassions, color can be so subjective to the individual, the culture, the times, that I wouldn't follow the text as absolute. Recommended? Yes, if you want a fun, inspiring and useful little book that is also lovely to look at and helpful to share with your clients.
Rating:  Summary: communicating with color - the definitive color guide Review: I received this book at the Pantone "Communicating with Color Seminar" held in NYC last year. Leatrice Eiseman was as great a speaker as she is a writer and her cutting edge color information couldn't be more on target, in fact, she is THE person to watch for color and trend forecasting. This book, as well as her lecture, stresses the roles that our senses and emotions play in the way we view and experience color and how designers can best use that information in the marketplace. A sizable portion of the book is devoted to exploring all the major color groups, and there is also a chapter on selecting colors by color combinations as they create different moods and feels. She wraps up the book with very useful conversions for printing four-color equivalents of most of the pantone colors. Any designer who follows his or her job through printing will greatly appreciate that section. Pantone Guide to Communicating with Color is always within reach in my studio and would provide an invaluable guide for any designer.
Rating:  Summary: Excellent Resource Review: I teach digital media and design to grade eleven and twelve students. This is the only book on Color that my students responded to with enthusiasm. The book covers color theory very basically. However, it does an excellent job of covering the more important topics of the meaning and psychology of colors and color combinations. The author uses good examples for each section and the book can be used as a learning tool or a resource you can use again and again. My students found the many pantone color combination swatches very useful in helping setup the color schemes for their designs. My students and I recommend this book highly, You might say this review is 5 stars taken 80 times.
Rating:  Summary: I thought I knew everything... Review: I was convinced that I was an expert with color. All of my work explodes with color. However, I purchased this book anyway and WOW was I impressed. This book is inspiring. I have incorporated new combinations of color into my work and the results are awesome. Highly recommended book... must have for any graphic designer- amateur or professional.
Rating:  Summary: Clear and quick to read and understand Review: I've read several color books and the two books by this author are the best. She really ties colors to moods based on research.
Rating:  Summary: Good PRICE Review: If your going to Fairleigh Dickinson University you will need this book if your taking Digital Design and Graphics Price is GOOD
Rating:  Summary: Extremely useful! Review: Leatrice Eiseman has packed this book full of information on the current color theories. I found it an excellent resource. It's also a very attractive book; really beautifully done. Good show!
Rating:  Summary: Graphically Stunning! Review: Pantone Guide to Communicating with Color is a wonderful resource tool for anyone who is wild about color or is interested in learning the aspects of. From graphic design artists to average individuals just looking to spice up a wall in their home, you will find this book helpful. I'm a graphic design artist who has found that this book is extremely educational in teaching you about various colors and tells you what kind of mood and atmosphere they create. The book also give pages upon pages of eye-catching color combinations to use in your projects. Easy, concise reading, brilliant colors and wonderful rich content make this book a must have.
Rating:  Summary: Could have been a lot better Review: The work by the now defunct arm of Cheskin research, the Color Research Insititute is much more insightful than anything in this book. Unofrtunatley the scientific research undertaken by this insititute is not available to the General Public and is only available through Cheskin. The color schemes and patterns shown in this book may have been all the rage a few years ago but they definitly do not age very well and are way too bright and gaudy. The author unfortunatley does not give examples of color schemes that work well and have stood the test of time such as Coca Colas color scheme and IBM's "Big Blue" which is a type of blue which has a very powerful effect on the subconscous mind of the viewer and this color alone was shown to actually increase the sales of IBM products once it was widely implemented in their adevertising campaign. This book comes across as a marketing tool for the author pitched at large corporate clients, its deliberate attempt not to give any worthwhile information to readers of this book seems to validate this. Giving this book 2 stars is being generous considering the price. If you know absolutley nothing at all about color then perhaps you will find this book helpful. If you are an interior decorater dont use any of the color scemes this book recommends unless you wish to send your clients to a mental asylum. If you are a markeing manager dont waste your money on this book
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