Loyalty-Based Selling : The Magic Formula for Becoming the #1 Sales Rep

Rating:
Summary: The Practical Way to Loyal Customers
Review: Tim Smith has given sales people a practical guide to establishing lasting relationships and a loyal customer base. Mr. Smith has broken the sales process down into 7 steps, which when followed, result in a powerful relationship and long term success.
Mr. Smith's approach is logical and easy to follow. Examples of how this process works are plentiful and buttress his points very well.
I found the book readable and amusing. I will strongly suggest this book to my sales colleagues who are looking to improve their sales skills.

Rating:
Summary: Tim Smith wins another customer
Review: Tim Smith's book is truly magical! Tim's 7 steps are extremely helpful; however, I am most impressed with his "hard core" focus on Zero lost customers. This book is simply outstanding and will benefit all who will invest the time to put his wisdom into practice. 7-0 does equal #1!