<< 1 >>
Rating:  Summary: A Golden Collection of Internet Business Ideas! Review:      It is certainly no joke that business on the Internet is booming! One needs only to surf the Internet to find companies, large and small, offering their products and services to the Internet community. Why not you? There are many fine books available on the market that will assist readers to "open up shop" and conduct business on the Internet. I Know. I've got many of them in my own library. One book that stands out as perhaps the most comprehensive on the subject is How to Grow Your Business on the Internet, authord by Vince Emery. This 3rd edition packs plenty of additional material well worth the cost of buying it.     Emery, a seasoned business pro, sees the Internet as a terrific means to conduct business. He guides his readers along with sound advice and wisdom on obtaining the right computer equipment, the right software, and the right Internet Service Provider. Emery covers a broad range of topics, providing information about Internet business law, financial transactions, intranets, marketing, Web page design and construction, and the caring for customers.      Strengths of the book are found in areas of advertising and promoting one's Website on the Internet. According to Emery, there is more to advertising and promoting than simply dishing out Web pages for the world to see! Emery will help readers determine who their customers are and how to advertise and promote to obtain maximum results Throughout this book, Emery offers his guidance in a concise, straight, forward manner, such as Ten Steps to Internet Success, The Ten Commandments of E-mail, Eleven Steps to Marketing on the Net, and Five Steps to Customer Service and Support, that hit hard to the core of conducting business on the Internet. Emery offers sound business strategies and principles, that if followed, will result in outstanding business success.      Of special interest to readers, Emery includes helpful "danger flags" throughout the book that provide insightful warnings of potential problems that readers may encounter while conducting business on the Internet. Emery offers a number of helpful examples, the actual experiences of himself and others, so that readers may avoid the same problems others have experienced. These are important matters considering the amount of abuse that has transpired on the Internet in the name commerce in recent years!      Of further interest to readers are the recommended reading resources provided for the benefit of the reader. Emery selects many of the finest Internet business books, magazines, newsletters, and online resources available today, saving the reader from the laborious task of having to wade through the vast amount of material around. I suspect that Mr. Emery sneaked into my home and had a look at my library! Emery is a business pro and the guidance he offers is top-notch. Don't conduct business on the Internet without this book! Highly recommended!
Rating:  Summary: The Only Comprehensive Internet Book for Business Managers Review: How to Grow Your Business on the Internet is perhaps the ONLY practical BUSINESS book for the general business manager. It takes a critical look at the business rationale behind using e-mail , newsgroups, web sites, online catalogs. Vince Emery does an excellent job of providing the small business owner or general business manager sound business reasons for using the Internet (in its many different forms), rather than using the old excuse "I have to be on the net - whatever that means - because everyone else is on the net." In addition, there is an Excellent chapter on publicizing your web site. It includes such techniques - which may be familiar to the more experienced, but would be very relevant to the novice - net lurking on newsgroups, e-mail lists/newsletters, extensive use of meta tags, properly coding alt tags, using page titles effectively. I firmly believe that before any business spends a single dollar on e-mail or a web-site, that the manager in charge should read this book. One thing is clear, this book has saved me from making mistakes... mistakes that would have easily cost more than the $20-30 bucks for the book
Rating:  Summary: Excellent Book Review: We all are living now in a global village with a common marketplace. And I think, today everyone knows that business on the Internet is booming. This way there are many fine books available on the market that will assist readers to open up own on-line shop and conduct your home business on the Internet. Privies edition of the "How to Grow Your Business on the Internet" was one of very the first books about online entrepreneurship I've read. Ant it was really great! But this 3rd edition is much better. It explains the ins and outs of the online business world in plain English -- especially good for beginners. This is not a computer book, though: if you want to learn about PC's operating systems you'll need additional literature. This excellent book by Vince Emery supplies you with tips on how to market, publicize, and advertise your business online as well as how to generate strategic information using the Internet. A particularly useful chapter uses examples from actual businesses to explain why Internet projects fail and how to make sure yours doesn't. This is a great place to start! If considering an Internet/Home based business, this is a must read. This is a book for people who take their first steps in the world of Internet entrepreneurship. And I have to say the book does get you thinking and acting. Highly recommend.
Rating:  Summary: Excellent Book Review: We all are living now in a global village with a common marketplace. And I think, today everyone knows that business on the Internet is booming. This way there are many fine books available on the market that will assist readers to open up own on-line shop and conduct your home business on the Internet. Privies edition of the "How to Grow Your Business on the Internet" was one of very the first books about online entrepreneurship I've read. Ant it was really great! But this 3rd edition is much better. It explains the ins and outs of the online business world in plain English -- especially good for beginners. This is not a computer book, though: if you want to learn about PC's operating systems you'll need additional literature. This excellent book by Vince Emery supplies you with tips on how to market, publicize, and advertise your business online as well as how to generate strategic information using the Internet. A particularly useful chapter uses examples from actual businesses to explain why Internet projects fail and how to make sure yours doesn't. This is a great place to start! If considering an Internet/Home based business, this is a must read. This is a book for people who take their first steps in the world of Internet entrepreneurship. And I have to say the book does get you thinking and acting. Highly recommend.
<< 1 >>
|