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Futurize Your Enterprise: Business Strategy in the Age of the E-customer

Futurize Your Enterprise: Business Strategy in the Age of the E-customer

List Price: $29.95
Your Price: $29.95
Product Info Reviews

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Rating: 5 stars
Summary: What management really needs to know about the Internet!
Review: If you are a manager developing E-Strategies for your company or organization, PLEASE read this book before you do anything!

One of the best books on doing business on the web that I have ever read!

Rating: 5 stars
Summary: Best of the Rest!
Review: David Siegel's book is by far the most thought provoking work I've had the pleasure of reading ( and re-reading ) on the Internet Revolution! Anyone remotely interested "seeing the future" would be wise to get a copy soon!

Rating: 5 stars
Summary: Wow! This Book Gets It!
Review: I read this book from cover to cover in one sitting! It bridges the oft-huge gap between "Internet evangelism" books and "How to ____ your business" books better than any other book I have read.

For those who already see how the Internet is transforming the business world, read it for vital analogies and anecdotes to keep the momentum moving.

For those who have an idea that the Internet is something important, but don't understand exactly how it will change things, read it for the last section that provides a glimpse of what is likely to come.

For those who think the Internet is overrated, buy it now to prevent people from giving it to you in 5 years along with an "I told you so look."

Rating: 5 stars
Summary: The best yet
Review: Yes, it's a great sequel to Customers.com & Unleashing Killer Apps and I agree the best yet, only don't take it to bed if you want to sleep. Reviews are fascinating, amongst such an accolade how can you get so little from this book? Ignore the very few who have. I agree that it will tear down some walls in your head. We are only limited by the bounds of our imagination and so the last part of the book is the best. As the author suggests, you might do well to read it first. It puts the possibilities into exciting perspective. And they're real. The sheer prospect of this boundless, unstoppable connectivity and individual empowerment, which will progressively change our lives, is sobering, yet exciting. And to revisit an old saying about managing your manager, he won't be the CEO, but your customer. In this connection one of the nicest touches in the book is the dedication! But the book is not just imaginative. Once the future is examined, it offers real detailed advice on the processes of preparing yourself and your organisation for it. It's quite a challenge and means eventually turning your organisation outside-in. Tearing down the established order, it will be like the French revolution on a global scale! Re-reading it again, it's a very big subject, every corner is not covered and sure the author didn't help himself by winding us up with frequent invitations to the companion Website that at first wasn't there. It is now and to good effect. I love the e-cancers and there are some great analogies, my favourite is "herding cats". I've been trying it for years - anyone succeeded? Mail me. Yes it's the best yet but rather expensive. I have to keep replacing mine, my dear friends and clients won't give it back!

Rating: 5 stars
Summary: Deeds speak louder than words.
Review: This book is *so* good, I decided to work with David

Rating: 4 stars
Summary: Great readable book
Review: This book is really giving you an insight in the new business environment. As a non english native speaker this book was readable (even after a day long work sitting in the train and trying hard not to fall asleep) this book keeps you awake and amuzed. I work as a Human Resource Manager in a hugh Multinational that's over 100 years old and for that reason maybe not the easiest to change. David gave me concrete and practical ideas to start. Without unreasonable barriers. Compared with other books about this subject this is really the most complete. And you really feel a customer by reading the book. It's written for us and not for the sake of the writer. Rest is already said by other reviewers.

Rating: 5 stars
Summary: A great "How-to" for creating a customer-led web business
Review: This book does a great job of not only discussing relevent issues regarding eBusiness today, but also helps you build a road map to achieving success. David Siegal has been down in the trenches and knows what it's like. Read it! You'll thank yourself later.

Rating: 5 stars
Summary: Indispensible
Review: What a pleasure to read a book that actually delivers on the promises made by the jacket copy. I read the book as a preliminary excercise to developing the business plan for my Internet site---and it's a good thing I did. Siegel provides a context for thinking about the Internet and e-commerce that is indispensible for anyone wanting to distinguish themselves and succeed. Sometimes the insights are major and unexpected---other times they are slight and subtle. But either way, in its text and graphic narrative the book offers nonstop ideas that force you to reconsider your earlier ways of thinking and that help you to identify new directions for the e-customer aspects of your enterprise.

Rating: 5 stars
Summary: Futurize Your Enterprise: Business Strategy int he Age of
Review: This is an incredible book that you will want to read from cover to cover. It makes you think about the various structures such as horizontal or vertical approach to your customers. It has an incredible section toward the end of the book about predictions for the year 2010, that seem very insightful.

Rating: 5 stars
Summary: If you only read one Internet Book this year, read this one
Review: Wow, this book completely changed my views on what entails a good e-strategy. Be led by your customers to complete e-success. It not only showed me how inadequate my soon to be revised web site is, but changed my business approach in general. Embark on a paradigm shift and hand over your sales process to your customers. That's what I'm doing after reading this book. Even if you dont have a web site or don't intend to, read it. It will enhance your approach to business and customer service in the new millenium. The 21st century customer has evolved. If you do have an internet component in your business, buy it immediately and hope and prey your competitors dont.


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